A website that allows people to buy and sell physical goods, services, and digital products over the internet rather than at a brick-and-mortar location. Through an e-commerce website, a business can process orders, accept payments, manage shipping and logistics, and provide customer service.
What is an e-commerce website?
Much like a traditional physical retail store, e-commerce websites allow consumers and businesses to buy and sell to one another on a designated platform. The main difference between e-commerce and physical commerce, however, is that e-commerce transactions occur entirely over the internet rather than at a brick-and-mortar location.
Types of products sold via e-commerce
The digital component of e-commerce allows sellers to offer a wide range of products, some of which wouldn’t be possible to sell in a physical location.
1. Physical Goods : Items such as clothing, furniture, food, or supplies are tangible products that can be stored in a warehouse. Sellers display goods on their e-commerce website, where consumers can like, save, or purchase them. Upon purchase, the business ships the item to the customer.
2. Services : E-commerce sites are also a popular way to sell services, like consultations, maintenance, tutoring, lessons, and more. Whether you want to learn to code a website or you’re looking for an experienced trainer to help fix your dog’s troublesome barking habit, there’s no shortage of assistance available online.
3. Digital Products : Digital products—like online courses, software, podcasts, music, and e-books—are becoming increasingly popular on e-commerce sites as well. The rise of digital products has opened up a new way to learn skills on demand.
When it comes to selling goods and services online, there are a few basic functions every e-commerce site should include.
1. Accept orders
2. Take payments
3. Handle shipping and logistics
4. Provide customer service